In-page push campaign setup
Set up an in-page push campaign on UluMob, a notification-style card drawn inside the page, billed per click.
In-page push looks like a push notification but is drawn inside the publisher's page. It needs no subscription, so it also reaches visitors on browsers where classic push does not work, including Safari on iPhone and Mac. See In-page push.
Pricing
| Pricing model | Current default floor | Charged when |
|---|---|---|
| CPC | $0.003 per click | The visitor clicks |
CPC is the only pricing model for this format. Country floors can be higher, so check the traffic volume page. The current default minimum daily budget is $15.
What each ad needs
| Field | Required | Limit |
|---|---|---|
| Destination URL | Yes | http or https, up to 2,048 characters, macros allowed |
| Title | Yes | Up to 30 characters |
| Description | No | Up to 45 characters |
| Icon | Yes | Square, at least 192x192 pixels, JPG, PNG or WebP, up to 300 KB |
There is no large image for in-page push. The card shows the icon, title and description.
Set up the campaign
- Go to
/app/advertiser/campaigns/new. - In Basics, choose In-page push. The pricing model is CPC.
- Enter your bid and daily budget.
- Choose countries in Geo. In Traffic, narrow by device, operating system and browser if your offer needs it.
- In Ads, enter the destination URL, a title and an optional description.
- Under Icon, choose an icon from your creatives or select Upload.
- Add more ads with Add another ad if you want to test variations.
- Select Create campaign.
Destination URL
Add {click_id} to the URL so your tracker can send conversions back, even on a CPC campaign. Conversions on CPC campaigns are not charged; they appear in your reports so you can judge sources by results.
https://tracker.example/c?cid={click_id}&zone={zone_id}&os={os}
See the macros list for every value you can pass.
How it differs from push
| Push | In-page push | |
|---|---|---|
| Needs a subscriber | Yes | No |
| Shown when | Any time on the subscriber's device | Only while the visitor is on the page |
| Pricing | CPC or CPA | CPC |
| Large image | Optional | Not used |
Because the card appears only while the visitor is on the page and can be closed in one tap, the title carries the offer. Keep it short and specific.
Tips
- Target iOS and macOS on purpose if your offer works there: classic push cannot reach those visitors, but in-page push can.
- Set a frequency cap in Advanced so the same visitor is not shown your card on every page view.
- Review clicks by zone in reports and block zones whose clicks never convert. See Source lists and blocking.
Something missing or wrong? Tell us.