Video
Pre-roll and mid-roll spots inside publishers’ video players.
- Pricing
- CPM · CPV
- Bids from
- $0.003
- Daily budget
- $50
How it runs
Your VAST tag plays inside the publisher’s player before or during their video.
Video players that accept a VAST tag.
What you upload
VAST tag over HTTPS
MP4 up to 30 seconds, 16:9 or 9:16
Targeting on top of country, device, OS and browser
Billed per view served
Highest floors
The lowest bid each country accepts for video ads. Daily volumes are published once a week of real traffic is measured.
| Country | Floor (CPM) |
|---|---|
| Austria | $1.50 |
| Australia | $1.50 |
| Belgium | $1.50 |
| Canada | $1.50 |
| Switzerland | $1.50 |
| Germany | $1.50 |
| Denmark | $1.50 |
| Finland | $1.50 |
| France | $1.50 |
| United Kingdom | $1.50 |
Who it suits
Advertisers with a video and a VAST tag, buying attention before streaming or gaming content.
What to know first
Video inventory is smaller than display and minimum budgets are higher. Your VAST tag must be served over HTTPS and respond quickly.
Launch in an afternoon
- 1 Open an accountFree, with a work e-mail. Advertiser and publisher roles can share one account.
- 2 Add fundsBy card, from $50. Your balance funds every campaign.
- 3 Build the Video campaignCountries, bid from $0.003, daily budget from $50, then your ads.
- 4 Pass reviewUsually within one business day. Reports update within minutes of the first impression.
Questions about video ads
What do I need to run video?
A VAST tag URL over HTTPS. The player requests it and plays your ad before the content.
How is video billed?
Per thousand impressions (CPM) or per view (CPV).
Can viewers skip?
That depends on the publisher's player; skippable placements are marked in reports.
Run video ads this week.
Open the account, add funds and submit the campaign. A reviewer approves it within one business day.
Open an account